Ranking number 1 on Google is agreat way to increase your business local SEO presence. This will ensure your website appears all the time in search results and provides users with quick access to your information.
Our team of local SEO experts are well equipped to create and implement local SEO techniques for our customers.
Let us take your business to the top of Google’s local search results.
Local SEO is a game-changer for tradies looking to attract more local customers, generate consistent leads, and grow their business without relying solely on word-of-mouth. When homeowners and businesses need a plumber, electrician, builder, or carpenter, they turn to Google—and if your business isn’t ranking in local searches or Google Maps, you’re missing out on potential jobs. With 75% of users never scrolling past the first page, having a well-optimised Google My Business profile, local keyword strategy, and strong online presence ensures you stay ahead of the competition.
Local SEO helps tradies increase website traffic, rank for high-intent searches like “electrician near me,” and build trust through customer reviews, leading to more bookings and long-term business growth. It’s a cost-effective, long-term strategy that delivers qualified leads without expensive paid ads, making it the smartest digital marketing move for tradies today. 🚀
✔ Website crawlability & indexing (Are search engines finding your pages?)
✔ Site speed & performance (Is your website loading quickly?)
✔ Mobile-friendliness & responsiveness (Is your site optimised for mobile users?)
✔ XML sitemap & robots.txt file (Are search engines correctly reading your site?)
✔ Broken links & 404 errors (Are users landing on error pages?)
✔ HTTPS security & SSL certificate (Is your site secure and trusted by Google?)
✔ Keyword research & targeting (Are you ranking for the right search terms?)
✔ Meta titles & descriptions (Are they compelling and optimised for search intent?)
✔ Header tags (H1, H2, H3 structure) (Are they organised for readability and SEO?)
✔ Image optimisation & alt tags (Are images slowing down your site or missing descriptions?)
✔ Internal linking structure (Are your pages interconnected to boost SEO value?)
✔ Content readability & user experience (Is your content engaging and easy to read?)
✔ Content quality & relevance (Is your content valuable to your audience?)
✔ Duplicate content check (Are you facing Google penalties for duplicate text?)
✔ Keyword density & usage (Are keywords naturally incorporated without overstuffing?)
✔ Blog strategy & freshness (Are you consistently publishing new, SEO-friendly content?)
✔ Call-to-action (CTA) effectiveness (Is your content driving conversions?)
✔ Backlink profile analysis (Are you getting high-quality links or spammy links?)
✔ Domain authority & trust score (How strong is your website in Google’s eyes?)
✔ Competitor backlink analysis (What backlinks are your competitors using?)
✔ Social signals & brand mentions (Is your brand getting engagement outside your site?)
✔ Google My Business (GMB) optimisation (Is your GMB profile fully completed and optimised?)
✔ NAP consistency (Is your Name, Address, and Phone Number uniform across all directories?)
✔ Local citations & directory listings (Are you listed on Yelp, Yellow Pages, and local sites?)
✔ Customer reviews & reputation management (Are you getting positive Google reviews?)
🚀 Book Your SEO Health Audit Today & Start Seeing Results!
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Initial consultation to conduct an In-depth analysis of your website, SEO, content, and social media. Then we formulate a marketing strategy to maximise growth and improve performance in areas you are lacking.
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We start boosting up your SEO over the next 6 - 12 months. With regular updates back and forward as your business grows.
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We will ensure you have all the support along the way that you need. Answering questions or sharing of monthly SEO recommendations. We are here for you.
Partnering with Content Authority means investing in the long-term growth and success of your trades business with a dedicated team that’s as committed to your objectives as you are. Our loyal and expert support doesn’t just provide you with generic SEO services; we offer a partnership where we work closely with you to understand your specific needs, goals, and the unique challenges of your industry. By crafting personalized SEO strategies tailored precisely to your business, we help you save money by focusing on initiatives that truly deliver results.
We take the guesswork and complexity out of digital marketing, handling everything from keyword optimization and content creation to analytics and performance tracking. This allows you to concentrate fully on your craft, confident that your online presence is in expert hands. Together, we’ll not only expand your customer base and increase your visibility but also build a sustainable, robust business that stands strong against the competition. With Content Authority by your side, you’re not just getting a service provider—you’re gaining a partner dedicated to helping your business flourish for years to come.
Content Authority is a Brisbane SEO agency for tradies, we understand the specific needs and challenges of your industry. We pride ourselves on delivering effective strategies that not only boost your online visibility but also drive real, tangible results. Our team is committed to transparency and accountability, ensuring we meet our deadlines and fulfill our promises.
By focusing on what truly matters to your business—generating leads and increasing revenue—we provide SEO solutions that help you stand out in a competitive market. Trust us to be the partner that delivers on its promises, so you can focus on doing what you do best.
SEO (Search Engine Optimisation) is the process of optimising your website to rank higher on search engines like Google. It’s important because it helps increase organic traffic, improve visibility, attract potential customers, and boost credibility without relying solely on paid ads.
SEO is a long-term strategy. It typically takes 3 to 6 months to see noticeable improvements in rankings and traffic, depending on competition, website authority, and optimisation efforts. However, ongoing SEO can lead to sustainable, long-term growth.
Google uses 200+ ranking factors, but the most important ones include:
Keyword research is the process of finding the right search terms that your target audience is using. It’s crucial because it:
To improve your SEO:
✔ Optimise your content with relevant keywords
✔ Improve page speed & mobile-friendliness
✔ Build high-quality backlinks from authoritative sites
✔ Use internal linking to guide users through your site
✔ Regularly update and publish fresh, valuable content
Backlinks are links from other websites to your site. They are important because they:
However, quality matters more than quantity—spammy or low-quality backlinks can harm your SEO.
Local SEO helps businesses rank in location-based searches (e.g., “best café near me”). It involves:
✔ Optimising your Google My Business (GMB) profile
✔ Using location-specific keywords in your content
✔ Getting positive customer reviews
✔ Ensuring NAP (Name, Address, Phone) consistency across directories
While social media doesn’t directly affect search rankings, it helps SEO by:
Our team will answer all your questions.
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