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Blogs are one of the most essential elements of any online marketing strategy. Content Authority are here to help. Blogs are just one of the many services we offer as part of your overall marketing and content strategy
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Website Design Services The team of expert web designers at Content Authority can help you craft an attention grabbing and industry leading website design. We incorporate all of your business branding into a beautiful design website that provides an A class customer...
Website Development Services
Website Development & Design Content Authority provides website development for new businesses or existing businesses looking to update their website. Our team of experts has accumulated years of experience in web development, providing our clients with...
Social Media Marketing
Social Media Marketing is a crucial ingredient in the formula for marketing success. As one of the most cost-effective and versatile marketing strategies, social media advertising is incorporated by 97% of marketers. With 3.1 billion people expected to be using social...
How to succeed with brand storytelling
The power of storytelling is alive and well in the marketing world and it is a method of communications brands MUST harness to connect with their audiences. Well executed brand storytelling can be one of the most engaging, memorable and loved methods of marketing. It...
The Rise of TikTok – the Social Media App to Watch in 2020
Meet TikTok If you are yet to hear of TikTok, what exactly have you been doing for the last few months? You would have to have been living under a rock to have missed the latest app rivaling the likes of Instagram in popularity. Launching in 2016, under Chinese...
Netflix’s horny tweet brings out a more personal side of brands
Netflix and chill, we all know what that means... and if you don't then you may be too young to be reading this. Netflix dominates the online streaming sector, affording the company quite the following on social media. On December 6 Netflix decided to spice up their...
Canva’s $3.2 Billion worth and big plans for 2020
Canva Growth Plans for 2020 Canva is one of our favourite graphic design tools and was founded right here in Aus by University drop out Melanie Perkins. Melanie had an idea, to change the face of design publishing and end death by Powerpoint. And so, in 2013 Canva...
Influencer Marketing – YouFoodz Case Study
YouFoodz Case Study Influencer marketing can be surmised as the combination of old and new promotion tools, taking the premise of celebrity endorsement and converting it to a present-day content-driven marketing campaign; through the collaborations of brands and...
The Campaign that Trumped them all – Spotify Case Study
Spotify dominates the digital music streaming industry, offering access to the widest range of artists songs, podcasts and videos. The lucrative organisation draws such a diverse and rising audience through free (ad supported) access to all content and premium...
3 Public Relations Hacks to Remember
Turn Issues into Opportunities Issues management is a vital component of PR, and one of the best examples of effective issues management of recent was KFC's ‘FCK, We're Sorry' Campaign. KFC stores across Britain ran out of chicken prompting an issue requiring an...
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